Privacy Policy.
Pretend Group LLC
Last updated March 31, 2026
CONTENTS
Pretend Group LLC ("Pretend," "we," "us," "our," or "Company") operates www.gopretend.com and related websites and applications (collectively, the "Services"). We are committed to protecting your privacy and ensuring you have a positive experience on our Services. This Privacy Policy explains our data collection, use, disclosure, and your privacy rights regarding our Services.
Please read this Privacy Policy carefully. By accessing or using Pretend's Services, you acknowledge that you have read, understood, and agree to be bound by all the terms of this Privacy Policy. If you do not agree with any part of this Privacy Policy, please do not use our Services.
This Privacy Policy should be read together with our Terms and Conditions, which contain important legal terms governing your use of our Services.
1. Information We Collect
We collect information you provide directly, information collected automatically through your use of our Services, and information from third parties.
1.1 — Information You Provide Directly
Account Registration Information: Full name, email address, password (hashed and encrypted), company or organization name, phone number, billing address, and payment information.
Project and Service Information: Details about projects you create, files you upload, feedback and communications about your projects, project delivery preferences, and creative direction.
Communication Information: Messages sent through our Services, email correspondence with our team, feedback forms and survey responses.
Content You Submit: Comments, reviews, testimonials, or other user-generated content you authorize us to display or use.
1.2 — Payment and Billing Information
We do not directly store your credit card information. Payment processing is handled by third-party payment processors (such as Stripe, PayPal, or similar services). When you make a purchase, we collect billing name, billing address, email, and transaction history. Your credit card data is never transmitted to or stored on our servers. We may store a tokenized reference for recurring billing purposes.
1.3 — Information Collected Automatically
When you use our Services, we automatically collect usage data including pages accessed, time spent, links clicked, search queries, projects you create or modify, and device actions. We also collect device information (device type, operating system, browser type), location information (approximate geolocation from IP address), and log data (IP address, referring URLs, timestamps, server logs).
1.4 — Information from Cookies and Similar Technologies
We use cookies (session-based and persistent) to maintain your login session, remember your preferences, understand how you use our Services, and improve our Services. We also use web beacons, local storage, and similar tracking technologies. You can control cookies through your browser settings. See our Cookie Policy for more information.
1.5 — Information from Third Parties
We may receive information from service providers (payment processors, analytics providers, customer support platforms), third-party integrations (if you connect accounts like Google Drive or Dropbox), and public sources.
2. How We Use Your Information
We use the information we collect for the following purposes:
Service Delivery: Create and maintain your account, process transactions and billing, deliver creative services you request, provide customer support, and send transactional emails.
Service Improvement: Analyze usage patterns, develop new features, conduct research and analytics, and diagnose technical problems.
Communications: Send service announcements, respond to inquiries, send newsletters (if subscribed), and notify you of policy changes.
Marketing and Advertising: With your consent, we may send promotional emails, display targeted advertisements, and conduct market research.
Legal Compliance and Protection: Comply with legal obligations, enforce our Terms, protect against fraud, and respond to legal requests.
Legitimate Interests: Fraud detection, account security, system maintenance, and protecting our intellectual property rights.
You can opt-out of marketing communications at any time. See Section 7 for details on your privacy rights.
3. Legal Basis for Processing (GDPR Compliance)
If you are located in the European Union, United Kingdom, or similar jurisdictions with GDPR-equivalent laws, we process your personal data on one of these legal bases:
Contractual Necessity: Data needed to fulfill our services agreement with you (account creation, billing, project delivery)
Consent: Where you have explicitly consented (marketing emails, optional analytics)
Legal Obligation: Data we must collect to comply with laws (tax information, DMCA takedowns)
Legitimate Interests: Data necessary for our business operations (fraud detection, analytics, service improvement)
Vital Interests: Data needed to protect health, safety, or life (in emergency situations only)
5. Your Project Data and Content
5.1 — Your Creative Work Belongs to You
We understand your projects contain valuable creative assets and intellectual property. You retain full ownership of your original content. By submitting content to our Services, you grant us a license to use your content solely for providing our Services to you and authorize us to display work as case studies or portfolio examples (with your permission).
5.2 — Data Retention for Projects
Active Projects: Retained while your account is active.
After Account Closure: Projects are retained for 30 days to allow data export, then permanently deleted.
Backup Systems: Your data may be retained in backup systems for up to 30 days before permanent deletion.
Legal Requirements: We may retain project data longer if required by law.
Data Export: You can request an export of all your project data at any time.
5.3 — Project Files and Uploads
Files you upload to Pretend are stored securely on our servers, accessible only to you and our service team (unless you explicitly share). Files may be processed by our service providers to deliver your services and are deleted 30 days after you request deletion or your subscription ends.
6. Data Security and Protection
6.1 — Security Measures
We implement industry-standard security practices to protect your information:
Encryption: Data in transit is encrypted using TLS/SSL protocols (https)
Data at Rest: Sensitive data is encrypted in our databases
Access Controls: Only authorized employees can access personal data
Authentication: Password hashing and optional two-factor authentication
Regular Audits: Security assessments and vulnerability testing
Incident Response: Documented procedures for security breaches
6.2 — Limitations
While we maintain reasonable security, no system is completely secure. We cannot guarantee complete protection against all cyberattacks or prevention of all unauthorized access.
We recommend: Using strong, unique passwords, not sharing account credentials, using secure networks, and enabling two-factor authentication if available.
6.3 — Data Breach Notification
In the event of a data breach involving your personal information, we will notify you without unreasonable delay (generally within 30 days), notify relevant regulatory authorities as required by law, and provide details about the breach and steps you should take.
7. Your Privacy Rights and Choices
7.1 — Rights Available to All Users
Access Your Information: You have the right to request a copy of all personal data we hold about you.
Correct Inaccurate Information: You have the right to request that we correct inaccurate or incomplete information. You can update most information in your account settings.
Delete Your Information: You have the right to request deletion of your personal data. We will delete your information within 30 days, except data we must retain for legal compliance.
Data Portability: You have the right to receive your data in a structured, commonly-used, machine-readable format and to transmit it to another service.
Opt-Out of Marketing: You can opt-out of promotional emails at any time by clicking "unsubscribe" in any marketing email or changing preferences in your account settings.
7.2 — GDPR Rights (EU, UK, and Similar Jurisdictions)
If you are located in the European Union, United Kingdom, or similar jurisdictions, you have additional rights under GDPR including the right to know what data we process, the right to rectification, the right to erasure ("right to be forgotten"), the right to restrict processing, the right to object to processing, the right to data portability, and the right to lodge a complaint with your local data protection authority.
How to Exercise GDPR Rights: Submit requests to a
admin@gopretend.com
All requests will be processed within 30 days.
7.3 — CCPA Rights (California Residents)
If you are a California resident, you have the right to know what personal information we collect, use, share, and sell; the right to delete personal information; the right to correct inaccurate information; the right to opt-out of the sale of your information (we do not sell); the right to limit use and disclosure; and the right to non-discrimination for exercising your CCPA rights.
8. Cookies and Tracking
We use cookies and similar technologies to maintain your login session, remember your preferences, understand how you use our Services, and improve our Services. For detailed information about cookies, see our Cookie Policy.
Cookie Types: We use essential cookies (required for functionality), analytics cookies (track usage), marketing cookies (for advertising), and preference cookies (remember settings).
Managing Cookies: Most browsers allow you to view, modify, or delete cookies. You can control cookies through your browser settings or through our cookie consent preferences.
9. International Data Transfers
9.1 — Location of Data Storage
Pretend Group LLC is based in California, USA. Our servers and data storage are located in the United States. By using our Services, you acknowledge that your information will be stored and processed in the United States.
9.2 — GDPR Adequacy and SCCs
For users in the European Union, United Kingdom, or other jurisdictions with adequacy requirements, the US is not deemed adequate under GDPR. We rely on Standard Contractual Clauses (SCCs) as the legal mechanism for transfers. Our Data Processing Agreement includes SCCs and we implement supplementary measures to protect your data.
Users have the right to request a copy of our SCCs. Contact a
admin@gopretend.com
10. Contact Us
Privacy Inquiries and Requests
For privacy questions, requests for access, deletion, correction, or portability, contact us at:
admin@gopretend.com
Mailing Address:
Pretend Group LLC
630 Alta Vista Dr, Suite 106
Vista, CA 92084
United States
We will respond to inquiries within 10 business days.
11. Changes to This Privacy Policy
Policy Updates
We may update this Privacy Policy to reflect changes in our practices, technology, legal requirements, or other factors. Updates will be identified with a "Last Updated" date at the top of this policy.
Material Changes: For material changes that restrict your rights or increase our use of your information, we will notify you via email at least 30 days before the change takes effect and require your explicit consent before the change becomes effective.
Continued Use: Your continued use of our Services after changes become effective constitutes acceptance of the updated Privacy Policy.